In a world of rapid technological, political, and market changes, management is becoming an increasingly significant concept for the successful leadership of organizations. This paper focuses on analyzing the role of managerial skills within the hotel industry, which experiences constant changes and challenges in a highly competitive environment. The research aim was to determine the significance of managerial skills in achieving a competitive advantage, as well as to identify specific skills that managers in the hotel industry need to develop in order to improve business operations and ensure guest satisfaction. The applied methodology included qualitative research through semistructured interviews with managers in the hotel industry in Croatia. The research showed that managerial skills, including strategic planning, financial management, team leadership, communication, and human resource management, play a key role in managing hotels. The research findings indicate the need for continuous development of managerial skills to respond to dynamic challenges in the industry. Particularly, the importance of strategic planning, innovation, adaptability to trends and technological progress, as well as the development of interpersonal skills for building strong teams and achieving high levels of guest satisfaction are highlighted. Based on the analysis, strategies for improving managerial skills in the hotel industry are proposed. These include creating training and development programs for managers, fostering a culture of continuous learning and innovation, and adopting flexible approaches to change management and facing market challenges. In conclusion, the paper emphasizes that the development and application of effective managerial skills play a crucial role in ensuring the competitive advantage of hotels. Investing in managerial skills not only enhances operational efficiency and guest satisfaction but also contributes to the long-term success and sustainability of business in the hotel industry.