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master's thesis
Monetizacija novih aplikacija
2023. urn:nbn:hr:162:128332
Košta, Matteo
University of Zadar
Department of Economics

Cite this document

Košta, M. (2023). Monetizacija novih aplikacija (Master's thesis). Zadar: University of Zadar. Retrieved from https://urn.nsk.hr/urn:nbn:hr:162:128332

Košta, Matteo. "Monetizacija novih aplikacija." Master's thesis, University of Zadar, 2023. https://urn.nsk.hr/urn:nbn:hr:162:128332

Košta, Matteo. "Monetizacija novih aplikacija." Master's thesis, University of Zadar, 2023. https://urn.nsk.hr/urn:nbn:hr:162:128332

Košta, M. (2023). 'Monetizacija novih aplikacija', Master's thesis, University of Zadar, accessed 05 July 2024, https://urn.nsk.hr/urn:nbn:hr:162:128332

Košta M. Monetizacija novih aplikacija [Master's thesis]. Zadar: University of Zadar; 2023 [cited 2024 July 05] Available at: https://urn.nsk.hr/urn:nbn:hr:162:128332

M. Košta, "Monetizacija novih aplikacija", Master's thesis, University of Zadar, Zadar, 2023. Available at: https://urn.nsk.hr/urn:nbn:hr:162:128332

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Metadata
TitleMonetizacija novih aplikacija
Title (english)Monetization of new application
AuthorMatteo Košta
MentorMladen Rajko (mentor)
MentorAleksandra Krajnović (komentor)
Committee memberAleksandra Krajnović (predsjednik povjerenstva)
Committee memberMladen Rajko (član povjerenstva)
Committee memberIvica Zdrilić (član povjerenstva)
GranterUniversity of Zadar
(Department of Economics)
Zadar
Defense date and country2023-03-20, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
General Economy
Abstract
Nakon što su osobna računala, a kasnije i mobilni telefoni svojom pojavom promijenili svijet u kojem živimo, vrlo brzo su to napravile desktop i mobilne aplikacije. Aplikacije su danas važan dio svakodnevnog modernog života. Ogroman broj svjetskog stanovništva posjeduje mobilni uređaj, a s njime su mu dostupni milijuni aplikacija. Bile one besplatne za skidanje ili ne, sve aplikacije mogu ostvarivati zaradu monetizacijom. Monetizacija je proces u kojem se neki proizvod ili usluga pretvara u novac. Monetizacija aplikacije se može postići na mnogo načina, a svaka nova aplikacija na tržištu mora pažljivo odabrati monetizacijsku strategiju koja će joj odgovarati.
Abstract (english)
First personal computers and then mobile phones have changed the world we live in. Desktop and mobile applications did the same very quickly after that. Applications are now an important part of everyday modern life. A huge number of the world's population owns a mobile device, and millions of applications are available with it. Whether they are free to download or not, all applications can earn money through monetization. Monetization is the process in which a product or service is converted into money. App monetization can be achieved in many ways, and every new app on the market must carefully choose a monetization strategy that will work for it.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:162:128332
Study programmeTitle: Management
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2023-04-11 11:26:57