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undergraduate thesis
Niskotarifni zračni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu
2020. urn:nbn:hr:162:144697
Mikulić, Ivana
University of Zadar
Department of Tourism and Communication Sciences

Cite this document

Mikulić, I. (2020). Niskotarifni zračni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu (Undergraduate thesis). Zadar: University of Zadar. Retrieved from https://urn.nsk.hr/urn:nbn:hr:162:144697

Mikulić, Ivana. "Niskotarifni zračni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu." Undergraduate thesis, University of Zadar, 2020. https://urn.nsk.hr/urn:nbn:hr:162:144697

Mikulić, Ivana. "Niskotarifni zračni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu." Undergraduate thesis, University of Zadar, 2020. https://urn.nsk.hr/urn:nbn:hr:162:144697

Mikulić, I. (2020). 'Niskotarifni zračni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu', Undergraduate thesis, University of Zadar, accessed 16 April 2024, https://urn.nsk.hr/urn:nbn:hr:162:144697

Mikulić I. Niskotarifni zračni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu [Undergraduate thesis]. Zadar: University of Zadar; 2020 [cited 2024 April 16] Available at: https://urn.nsk.hr/urn:nbn:hr:162:144697

I. Mikulić, "Niskotarifni zračni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu", Undergraduate thesis, University of Zadar, Zadar, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:162:144697

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Metadata
TitleNiskotarifni zračni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu
Title (english)Low cost carriers easyJet & Ryanair in Croatian and Mediterranean tourism
AuthorIvana Mikulić
MentorŠime Knežević (mentor)
Committee memberVinko Bakija (predsjednik povjerenstva)
Committee memberŠime Knežević (član povjerenstva)
Committee memberGabrijela Vidić (član povjerenstva)
GranterUniversity of Zadar
(Department of Tourism and Communication Sciences)
Zadar
Defense date and country2020-09-28, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Tema ovog završnog rada je Niskotarifni prijevoznici easyJet & Ryanair u hrvatskom i mediteranskom turizmu. U radu je definiran općeniti pojam niskotarifnog zračnog prijevoznika te su navedene njegove značajke. Potom je definiran turistički prostor Mediterana i Hrvatske. Povijesni razvoj niskotarifnih zračnih prijevoznika započinje u Sjedinjenim Američkim Državama, a Europskim procesom liberalizacije naglo počinje rasti u državama Europe kopirajući američki niskotarifni Southwest model. Pri tom se uspoređuju poslovni modeli tradicionalnih i niskotarifnih zračnih prijevoznika i tablicom prikazuju njihove različitosti. Zatim se detaljno opisuje početak poslovanja, područje djelovanja, konceptiranje cijena, upravljanje osobljem i ostalim značajkama niskotarifnih zračnih prijevoznika easyJet i Ryanair. Utjecaji i koristi ovakvih prijevoznika ne pomažu samo turistima pri putovanjima već pozitivan utjecaj imaju i na cjelokupnu ekonomiju države. Područje Mediterana i hrvatske bogato je primarnim ali i sekundarnim zračnim lukama pa skladno tome ima veliku frekvenciju leta niskotarifnih prijevoznika. I na samom kraju dovodi se do pitanja budućeg razvoja i oporavka od krize koja je zahvatila ponajviše zračni promet zbog širenja virusne bolesti.
Abstract (english)
The theme of this final work is Low cost carriers easyJet & Ryanair in Croatian and Mediterranean tourism. The final work defines the general concept of a low-cost airline and lists its characteristics. The tourist area of the Mediterranean and Croatia is then defined. The historical development of low-cost airlines began in the United States and with the European liberalization process it begins to grow rapidly in European countries, copying the American low-cost Southwest model. The business models of traditional and low-cost airlines are compared and their differences are shown in the table. Then, in the final work, it describes in detail the start-up, area of operation, pricing concept, personnel management and other features of easyJet and Ryanair low-cost airlines. The impacts and benefits of such carriers not only help tourists travel, but also have a positive impact on the overall economy of the country. The area of the Mediterranean and Croatia is rich with primary and secondary airports, so it has a high frequency of low-cost carriers. And in the end, the question of future development and recovery from the crisis that affected mostly air traffic due to the spread of the virus disease is discussed.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:162:144697
Study programmeTitle: Culture and Tourism
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) kulture i turizma (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) kulture i turizma)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-05-03 12:53:56