This paper deals with the dual role of women in modern society and the connection of paid work of women with family and family relationships. In a modern society, women are increasingly occupying the market and are more and more educated, but nevertheless they are not spared to do housework. In this regard, women play a dual role when discussing the reconciliation of business and family responsibilities. That is why the purpose of this paper is to gain insight into the values and preferences of women who are at the same time employed and have a family and to study the very essence of conflicts of work and family responsibilities through an overview of different scientific articles. After the review of scientific articles, it is concluded that women in the modern world are equally oriented towards developing their careers and establishing their families, showing how willing they are to take on themselves the harmonization of the working life with the family world.