Title Održivo upravljanje turističkom infrastrukturom gradfa Zadra - GIS pristup
Title (english) Sustainable Management of Tourism Infrastructure of the City of Zadar – GIS Approach
Author Darija Borić
Mentor Vera Graovac Matassi (mentor)
Mentor Ante Šiljeg (komentor)
Committee member Vera Graovac Matassi (predsjednik povjerenstva)
Committee member Josip Faričić (član povjerenstva)
Committee member Ante Blaće (član povjerenstva)
Granter University of Zadar (Department of Geography) Zadar
Defense date and country 2018-02-01, Croatia
Scientific / art field, discipline and subdiscipline INTERDISCIPLINARY AREAS OF KNOWLEDGE Geography
Abstract Objekt istraživanja u sklopu pripreme ovoga diplomskog rada je GIS pristup održivom upravljanju turističkom infrastrukturom grada Zadra. Ciljevi rada su predstavljanje suvremenijeg načina upravljanja turističkom infrastrukturom, definiranje glavnih zona izgrađenost turističkih kapaciteta i restorana, određivanje kapaciteta prihvata turista prema koeficijentu turističke funkcionalnosti, analiziranje blizine smještajnih jedinica od centra turističke aktivnosti, izdvajanje gustoće restorana i kriterija prema kojima će se pratiti razvojni trendovi turističke aktivnosti te kroz cijeli rad ukazati na važnost budućeg upravljanja. Uz teorijski okvir održivog razvoja i upravljanja turističkom infrastrukturom, u radu je detaljno razrađena i metodologija istraživanja te su prikazani rezultati istraživanja koji upućuju na preopterećenost obalnih prostora, posebice Poluotoka, dok su prostori udaljeniji od mora nedovoljno valorizirani.
U osnovnim crtama je prikazan razvoj turizma u Hrvatskoj i Zadru te su navedeni turistički resursi grada Zadra u vidu prirodno-geografske i kulturno povijesne baštine. Nadalje, kao važni aspekti održivog upravljanja navedene su značajke upravljanja prostorom u turizmu te mjere njegove zaštite. Definirani su pojam i glavna obilježja održivog razvoja, kapacitet nosivosti i njegove podvrste, kao najčešće navođeni kvantitativni pokazatelji odvijanja turističke djelatnosti. Navedeni su i razlozi kompleksnosti postupka izračunavanja navedenog pokazatelja.
Okosnicu rada čini primjena GIS-a u različitim aktivnostima koje bi trebale pridonijeti upravljanju turističkom infrastrukturom grada Zadra. Za potrebe ovog rada GIS analiza je ograničena na privatni smještaj, hotele, restorane i turističke atrakcije. Kreirana je svrhovita baza podataka te su geokodirane lokacije svih prijavljenih smještajnih jedinica u 2016. godini, kao i hotelski smještaj, restorani i turističke atrakcije. Uz pomoć softvera ArcGIS obavljene su analize povezane s turističkom infrastrukturom te su dobiveni rezultati sukladno unaprijed određenim kriterijima. Lokacije smještajnih jedinica i restorana su detaljnije prikazane samo za prostor Zadarskog Poluotoka – užeg centra grada i okosnice turističkih aktivnosti, zbog najvećeg opterećenja za vrijeme turističke sezone, što je analizama dokazano. Navedene su mogućnosti korištenja GIS softvera u turizmu i upravljanju infrastrukturom, zbog njegovih analitičkih sposobnosti i mogućnosti brzog manipuliranja prostornim podacima, kao i nužnost integralnoga upravljanja i suradnje različitih timova stručnjaka prilikom raspolaganja prostorom osjetljivog obalnog područja, a sve u cilju održivog razvoja.
Abstract (english) The subject of this thesis is the GIS approach to sustainable management of the tourism infrastructure of the city of Zadar, with the aim of presenting a more contemporary way of managing the tourism infrastructure, defining the main accomodation capacity and restaurant zones, determining the capacity of receiving tourists according to the coefficient of tourist functionality, analyzing the vicinity of accommodation units to the center of tourism activity, singling out the density of restaurants and criteria according to which the development trends of tourism activities will be monitored, and pointing out the importance of future management throughout the entire paper. In addition to the theoretical framework of sustainable development and management of tourism infrastructure, the research methodology has been elaborated in detail and research results show the overload of coastal areas, especially the Peninsula, while the areas farther from the sea are not being valorized sufficiently.
The development of tourism in Croatia and Zadar has been explained and tourism resources of the city of Zadar are mentioned in terms of natural-geographical and culturalhistorical heritage. Furthermore, the features of space management in tourism and protection measures are listed as important aspects of sustainable management. The concept and main characteristics of sustainable development are defined, as well as tourism carrying capacity and its subtypes as the most frequently quoted quantitative indicators of tourism activity. The reasons for the complexity of the process of calculating this indicator are stated as well.
The backbone of the paper is the GIS approach to managing the tourism infrastructure of the city of Zadar throughout different activities limited to private accomodation, hotels, restaurants and tourist attractions. A purposeful database was created and locations of all reported accommodation units in 2016, as well as hotel accommodation, restaurants and tourist attractions, were geocoded. With the use of ArcGIS software, analyzes related to tourism infrastructure were carried out and results were obtained in accordance with predefined criteria. Locations of accommodation units and restaurants are presented in more detail only for the Zadar Peninsula area - the narrow center of the city and the frame of tourism activities, due to the greatest load during the tourist season, as proven by the analyzes.
The possibilities of using GIS software in tourism and infrastructure management due its analytical capabilities and the possibility of rapid manipulation of spatial data have been stated, as well as the necessity for integrated management and co-operation between different teams of experts in managing the area of the sensitive coastal area, all for the purpose of sustainable development.
Keywords
GIS
prostorne analize
turizam
turistička infrastruktura
održivo upravljanje
Zadar
Keywords (english)
GIS
spatial analysis
tourism
tourism infrastructure
sustainable development
Zadar
Language croatian
URN:NBN urn:nbn:hr:162:670002
Study programme Title: Applied Geography (single major) Study programme type: university Study level: graduate Academic / professional title: magistar/magistra geografije (magistar/magistra geografije)
Type of resource Text
File origin Born digital
Access conditions Open access
Terms of use
Created on 2018-02-13 16:10:17